Mid Way Market prepares for second season

At the end of the summer, Lost Mountain Surf Company owner Michelle Wilson wasn't sure if she wanted to host the Mid Way Market again. But when people in the community started asking her to offer the popular outdoor market for a second year, Wilson couldn't say no.

"I was kind of on the fence but because of the overwhelming response of people asking me if I'm going to do the market again, I've decided to go through with it," Wilson said. "If anyone has questions or suggestions, please give me a call," she asked, noting that the registration deadline is the week of April 4.

"People can come in later but the people who want to be at the opening market need to get their applications in as soon as possible," she added.

Registration applications are available at Lost Mountain Surf Company, 261931 U.S. Highway 101 East. The market opens there May 3-4 and will continue through Labor Day weekend, weather permitting.

Unlike last year, the market will run 10 a.m.-2 p.m. Saturdays and Sundays rather than Wednesdays.

"I think weekends will get more traffic and open the market up to the people who wanted to participate in other markets (last year) but were unable to because the markets were full or their products didn't meet the requirements," Wilson said.

"Last year products had to be homegrown or homemade, but this year I want to encourage people to bring home-based businesses, antiques, plants, flowers, food and other things in," she continued. "I want Mid Way Market to be like a swap meet, that way if a couple has antique furniture they can bring it in and sell it."

Food vendors must have proper food handlers permits and licenses.

Mid Way Market is "casual," according to Wilson, but vendors are interviewed before being allowed to sell products. "I don't want last week's garage sale leftovers," she said firmly. "One man's trash is another man's treasure but we don't want the trash. Bring the good stuff."

Vendors must pay a $20 annual membership fee, reduced from $30 last year, to help pay advertising costs, plus $10 per day for a 10-foot by 10-foot selling space.

"I am looking forward to a great second season. Hopefully we will see some fresh faces this year," Wilson said, encouraging new vendors, artists and musicians to join the market. "I thank everyone who showed up last year and participated and I welcome them back. I know that if people participate, this will be successful."

The surf shop is celebrating its one-year anniversary two weeks before the market opens. The public is invited to a barbecue April 19. Food will be served at 3 p.m.

For more information, call Wilson at 683-9001 or stop by the surf shop.

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